Northwell Health’s Design Standards Initiative – Digital Style Guide + Pattern Lab

Standardizing Northwell Health’s Digital Presence

In 2016 North Shore Long Island Health System rebranded and became Northwell Health. Separate design teams applied the new brand across multiple websites and it became a challenge to maintain the brands digital presence as there was no single source of truth.

After conducting an interface inventory and getting the buy in from senior leadership, I led Northwell’s internal team in partnership with Phase 2 to create a consolidated and consistent library of design elements and components. These designs were built out into a comprehensive digital style guide giving all of the Northwell Health digital design teams easy-to-use, standardized, and flexible brand elements. The style guide makes it simple to maintain a consistent look and feel across all of their healthcare sites and services.

Along with a new look, we needed to migrate to Drupal 8.  I partnered closely with the development team and led in writing the documentation of how each component would translate into a paragraphs option for the site builders.

Check out the digital style guide